By Tom Halford

Quoting Abbie Hoffman, BODYBOUND’S SS18 presentation, “WE SHALL NOT WILT” draws inspiration from the flower power movements of the 70s, as well as the protest marches going on today.

The design duo, Kim Champion and Pliny Wilkins took utilitarian shapes and executed them with delicate fabrics and intricate detailing, juxtaposing machismo with femininity. Embroidered barbed wire stripes stand alone, whilst also seen printed entangled with daisy chains. Over-dyed denim is scattered with floral appliquéd patches encircling the clear statement, “WE SHALL NOT WILT”. “NO FIGHT NO FUTURE” also appears on a wide sleeved crewneck. Unlike the casual denim, the floral decoration and peace symbols featured on the blouson jacket transform it into something regal.

The collection’s use of sheer fabrics stood out against their more militant looking jackets, highlighting the vulnerability of each model. The contrast of the two emphasised the uncertainty in the world today, whilst being nostalgic to the passive rebellion of the Summer of Love, 50 years ago.

Despite the embellishment, the garments appeared masculine due to the cool tone colour palette with the few instances of orange. Accessories worn further perpetuated the 70s vibes. Most noticeably, Lorenzo Sutton sporting a pair of Lennon style round framed sunglasses. All models sported either sandals or platforms. With a collection that is fairly wearable, BODYBOUND has created a collection, proving you can be a rebel and be subtle about it.


Kabyashree Saikia